The ability to fully understand your website traffic activity requires web analytics. As opposed to other forms of media, one of the more attractive parts of advertising on the web is the source of conversions can be determined directly.
The Kangamurra Media team is well versed in many of the numerous analytics programs and has helped develop the ability to measure online marketing that is converted offline. Our team can help you with all aspects of analytics – from installation to training to outsourcing. If your company has yet to embrace the use of analytics we can help with the selection and installation of a program that fits your company’s needs. If you have an analytics program but need help to get maximum performance from it – then we are the team for you too. We also handle turnkey solutions to free your people to do what it is your company does best.
Successful use of tracking and analysis is an essential part of online marketing. The days of simply counting traffic numbers are long past and the advanced knowledge gained from understanding the information analytics can give you has taken its place. Cost Per Acquisition (CPA), Return On Investment (ROI) and the numerous other terms used in our industry take shape through the use of analytics programs.
Learning to employ the tools to further your success online is easy with Kangamurra Media. We offer on site training and installation, as well as outsourcing. Our team can help you improve your online marketing effort whether it is organic search, paid search, email or banner advertising – or any combination of them.